Last weekend I had the privilege of attending a UX Agile Retreat at Cooper. The retreat was an informal event where ~33 practitioners from the UX and Agile fields came together to discuss how we can better create effective and successful products. The event schedule was loosely defined and it self organized based on the trending topics. We used a variety of exercises and discussion techniques to voice our experiences, concerns and ideas to help build a vision of a better, collaborative future.
Where We’ve Been
The UX and Agile communities have been flirting with how they could integrate their practices more seamlessly and respectfully. Both groups respected one another yet remained uneasy about having to alter their respective approaches for an integrated vision and process. UX Designers were worried that some of their practices would be minimized or marginalized due to Agilistas’ strong belief of minimal upfront design. Fear existed that quality design would be sacrificed to the almighty iteration once an agile project was underway. Agilistas were worried about designers doing too much work up front without creating functioning software. Developers were ignorant of the UX Design process and the immense value it provides. Individuals, like Jeff Patton and Lane Halley, have been working very hard to increase knowledge and respect between the two groups. Anders Ramsey organized and dedicated himself to making last week’s event happen. He did an outstanding job. The UX and Agile camps are coming together because they recognize and respect each other’s dedication to the craft of creating high quality products.
Where We Are
Most of our discussions during the retreat focused on vision, values and principles instead of outlining a strategy for collaboration. I’m glad the group was able to remain focused at such a high level because good process stems from alignment and a mutually shared vision.
We took a stand that the “Us and Them” mentality is dead and that we have to move forward as “We.” Management and business processes have kept our groups apart in the past due to a focus on efficiency and a misunderstanding of what it takes to create successful digital products. Management often times does not know how to ask us for what they want, nor do they know how to properly manage creative teams. We believe that we can create better products more efficiently by focusing on being effective. We believe that effectiveness is increased by working together closely.
The Future
The new vision is forming. The retreat group is committed to evangelizing and furthering this vision. I left the retreat with strong feelings of alignment, momentum and excitement. We are the makers of amazing, complex things and we are taking a stand on how we’ll bring the dreams of others into the world. We’re building a case for businesses to employ design thinking at all levels, to focus on the satisfaction of their customers and and to let individuals who understand the creative process to manage it for effectiveness.


2 Comments
Great Post! But just for the record, this event was not organized by Jeff or Lane. While they were incredibly supportive and helpful, the retreat was a project that I spearheaded and poured months of energy and free time into making it happen.
Thanks for the comment Anders. You did an amazing job putting everything together. I updated the post to reflect that fact.
Thanks to all the sponsors and volunteers that made the event a success!
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[...] 2010 kicked off at Cooper.The previous Agile UX retreats have been workshop and discussion oriented:San FranciscoGrand RapidsLondonNew YorkLast weekend’s retreat was more focused on presentations and [...]