Design Thinking Toolkit, Activity 9 – Rose, Bud, Thorn

Welcome to our series on Design Thinking methods and activities. You’ll find a full list of posts in this series at the end of the page.

Rose, Bud, Thorn may be the most commonly used Design Thinking activity at Atomic due to its versatility and ease of use. Read more on Design Thinking Toolkit, Activity 9 – Rose, Bud, Thorn…

Design Thinking Toolkit, Activity 7 – Competitors & Complementors Map

Welcome to our series on Design Thinking methods and activities. You’ll find a full list of posts in this series at the end of the page.

The Competitors/Complementors Map is an excellent way to visualize a company’s or product’s place in its industry’s competitive landscape. It also reveals how products can compete with or complement one another.
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Design Thinking Toolkit, Activity 6 – Card Sorting

Welcome to our series on Design Thinking methods and activities. You’ll find a full list of posts in this series at the end of the page.

Card Sorting

Card sorting works by presenting participants with a set of pre-made cards and asking them to prioritize or organize them into groups. In the context of user research, you might be trying to understand what motivates a user most (or least). And for information architecture, you might want to see how a user might sort navigational items in groups to build-out an IA. Read more on Design Thinking Toolkit, Activity 6 – Card Sorting…

Design Thinking Toolkit, Activity 4 – Start Your Day

Welcome to our series on Design Thinking methods and activities. You’ll find a full list of posts in this series at the end of the page.

Start Your Day is one of the most beloved and consistently used exercises at Atomic. I’m also a touch biased because I love this activity and, to date, so has every team I’ve worked with.

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Design Thinking Toolkit, Activity 2 – Story Mapping

Welcome to our series on Design Thinking methods and activities. You’ll find a full list of posts in this series at the end of the page.

Story Mapping

Primary Goal To get a detailed understanding of the user’s experience.

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