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marketing

Marketing

Migrating from Asana to Notion: A Step-by-Step Guide for Marketing Teams

My marketing team needed a flexible system for tracking tasks. After some exploring, we landed on Notion as our new all-in-one workspace.
Artificial Intelligence

Looking Back on the First 100 Days of Our Website’s AI Chatbot

We recently decided to deploy an AI chatbot on our website, trained on our website’s content. Here's what we've learned.
Business Practices

First Impressions Matter: Sales Intake Strategies That Work

Answering inquiries isn't simply administrative work but an essential part of the sales intake process. That first interaction sets the tone.
Product Development

A Quick Guide to Product-Market Fit

A strategic blend of UX design, product design, business modeling, and market analysis plays a pivotal role in achieving product-market fit.
Effective communication

Building a Generalist Marketing Team: The Case for Documentation

When building a generalist marketing team, documenting your tasks pays dividends long-term, from onboarding to switching tasks.
Business Practices

My Weekly 10-Minute Process to Monitor Online Mentions for Free

The set-up process to monitor online mentions for free is a little involved, but it gives you a comprehensive view of what’s being said about you online.
Effective communication

Pitching Your Projects to Leadership: Do’s & Don’ts

While working at Atomic, I've learned a lot about how to figure out your audience and pitch a project the right way. Here are some do's and don'ts.

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