Design is essential to software product development, and developers have a crucial role to play in good software design. Atomic’s path to understanding what design does (and all the various activities covered by that seemingly simple word) began when our company was a few years old. We were turning out great code, and we were […]
I recently caught up with a technology entrepreneur whose startup had succeeded in creating innovative technology. He was justly proud of what they achieved, and he’s now partnered with a much larger company to sell and support their product all over the world. One important thing he learned in their three-year run? Building a software […]
We’d be lost without our clients. And I don’t mean that in the obvious way that any company needs revenue to survive. I mean it more figuratively, as in: We wouldn’t know where to go, or why to be together, or, really, why to even exist. Our mission is to pursue success for our clients […]
Yesterday at about noon, our Grand Rapids office hosted a visit and Q&A with presidential candidate (and former Secretary of State, Senator, and First Lady) Hillary Clinton. We have a broad spectrum of political affiliations at Atomic, so this may seem like a strange choice. But hosting this visit was not meant as an endorsement […]
We’ve been working for several years to improve the gender balance at Atomic Object, largely because we held “diversity is good” to be self-evident. But the last six to nine months, as we’ve been changing out benefits and practices in pursuit of this goal, I’ve been thinking about why diversity is good.
You know what happens when a company grows? Well, lots of things actually, but the one on my mind for the last year or so is outgrowing our physical space. Our home in Grand Rapids at the corner of Wealthy & Diamond really isn’t big enough for us anymore. We love the neighborhood we’ve worked […]
[Your website is] the hardest project you’ll ever do, and when you’re done, you won’t like it. – Aaron Schaap, Elevator Up It’s not every day, or even year, we redesign our website. Thank heavens. In fact, our last major redesign was in 2006.
This post is revised and republished from Carl’s blog at Crain’s Detroit Business. Innovation is not exclusively about revolutionary new products or services. Extending an existing offering or improving an internal business process can be an important form of innovation, too. When I talk with business owners about using software to automate an existing business […]
I nominated both of our managing partners in the Grand Rapids office this year for the Grand Rapids Business Journal’s “40 Under 40” recognition. Atomic has always believed strongly in the power of pairs, and Mike Marsiglia and Shawn Crowley exemplify why that is. Since 2009 when they left development positions and effectively apprenticed themselves […]
Nondisclosure agreements are legal contracts that limit one or both parties from disclosing information covered by the NDA. They can be used to protect trade secrets, business plans, customer lists, sources — in short, pretty much any aspect of business. They tend to be short and are readily understandable by non-lawyers. You may be surprised […]