Jeff Williams on Atomic Spin

2 Years, 2 Swims Around Mackinac Island, & One AI Coach

I have now done the 8.2-mile swim around Mackinac Island twice, with an AI as my coach both times: ChatGPT the first year, Claude the second.

Artificial Intelligence

What “The Pitt” Gets Right About AI in Medicine

If you want to see where clinical AI actually breaks, skip the vendor deck. Watch season two, episode six of "The Pitt."

Artificial Intelligence

4 Key Takeaways from HLTH 2025: Where Health Tech Meets Humanity

HLTH reinforced how Atomic's human-centered design philosophy and focus on trauma-informed design are built around the same principles.

Artificial Intelligence

From Experiment to Investment: Prove Generative AI ROI in Your Business Processes

Learn how to establish a solid baseline, select a high-impact use case, and calculate ROI in terms your finance team can appreciate.

Culture

Embrace a Growth Mindset Culture: High Expectations Plus Strong Support

A growth mindset culture affects what we expect from our teams, but we must first understand what a fixed and a growth mindset are.

Project & Team Management

Accept Conway’s Law in Big Projects

Projects running for long periods will experience change. When the change is large and involves new teams, beware of Conway's Law.

Project & Team Management

Good or Bad Conflict? Understanding the Difference

For a team to find success, it is important they understand the different types of conflict at play and their opportunities.

Project & Team Management

How to Build and Support Better Leaders for a Software Consultancy

Software teams encounter new challenges across people and technology. That means the development of project and team leaders is more critical than ever.

Project & Team Management

The Benefits of Practice Teams in a Software Consultancy

Practice groups create a sense of shared purpose, learning through mutual curiosity and interest, and connection through supportive relationships.

Personal Optimization

How to Challenge and Move Past Negative Self-Talk

Negative self-talk tricks us into thinking we are bad or that a setback is permanent. Instead, focus on acceptance, gratitude, and hope for the future.

Project & Team Management

When Less Becomes More For Large Product Teams

Sometimes, the right choice is to proactively shrink a team to help a client. Time is a valuable resource, and small teams work hard to hit tight deadlines.

Extracurricular Activities

What I Learned from Link Aggregation Experiments on a Home Network

I recently explored Link Aggregation (LAG) to learn if it is possible to gain speeds beyond the one-gigabit download speed offered by Comcast.

Jeff Williams

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