Why AI Will Not Replace UX Designers (And How it Could Help Us)

    Hey look, it’s another piece about how A.I. is revolutionizing (or not) another industry. Rather than ignoring this new technology, it’s important to discuss why it isn’t replacing user experience (UX) designers (yet). We should also examine what positive assistance it can give us.

    Why A.I. is Important

    Understanding new technologies, trendy or promising, can help UX Designers navigate an ever-changing landscape and hopefully prevent pitfalls.

    Why Replacing Designers Won’t Work

    Hopefully, I don’t eat crow (I like my job), but here are the primary reasons I am not worried:

    • Lack of understanding of human psychology. AI art generators may not have a deep understanding of how humans perceive and interact with design elements. This can lead to the creation of designs that are aesthetically pleasing but not intuitive or user-friendly.
    • Limited flexibility. AI art generators may not be able to easily adapt to changing design requirements or incorporate specific branding elements. This can make it difficult to use them for creating user interfaces or user experiences that need to be consistent with a company’s visual identity.
    • Limited creativity. While AI art generators may be able to generate a wide variety of images, they may lack the creativity and originality of a human designer. This can lead to the creation of designs that are not truly unique or innovative.

    How A.I. Could Help

    All is not lost, though! There are a number of ways A.I. could make our jobs easier.

    • Quickly generating design options. AI art generators can quickly generate a large number of design options, which can be useful for brainstorming or getting a sense of the possibilities.
    • Saving time and effort. AI art generators can automate the process of generating design elements, allowing designers to focus on other tasks.
    • Providing inspiration. AI art generators can provide inspiration by generating a variety of design options a human designer might not have thought of. This can be especially useful for designers who are stuck in a creative rut or looking for new ideas.

    Watching the YouTube designers promote A.I. as the next best thing for our industry has been fun. They give the generator a prompt for a highly visual design, and then recreate it, which they actually call “content.” But it is nothing more than dribbble eye-candy without a lot of substance.

    Being a user experience designer is about so much more than channeling your inner James Cameron or Michael Bay. Designing experiences that are meaningful, goal-oriented, and grounded in human-centered best practices takes empathy. And that’s something our A.I. counterparts don’t have (yet).

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