Welcome to our series on Design Thinking methods and activities. You’ll find a full list of posts in this series at the end of the page. Story Mapping Primary Goal To get a detailed understanding of the user’s experience. When To Use Any time a new initiative is started. This includes revisiting this activity any time […]
As a designer, my chief goal within any project is to deliver the best user experience possible in terms of beauty (visual and interaction design), usability (workflows and information architecture), and usefulness (features and functionality).
Developers are constantly making new tools that make it easier for us to get our own job done. There’s always a shiny new framework to try around the corner with a rich and well-documented API. There’s a faster, more idiomatic language coming up that’s just about to break the big 1.0 release. There’s a new software […]
It’s a well-known fact that many people in the older generation has been struggling with new technologies. For those of us that work in the software or design industries, it’s easy to take technology for granted. Most of us are “digital natives” — we grew up with electronics, and it can be difficult to set […]
The other day, I was having a conversation with a colleague about some user testing she was looking to do on a project. “I need to get permission from the client,” she said, “and even once we do it, I’m not sure how much information it will provide. We’ve already done a few tests already; […]
As designers of web applications, it’s vital that we understand and incorporate the user’s context when considering how to provide the best experience for them. Specifically, paying attention to the needs of your users and the context in which they live is the beginning of figuring out what content to serve up. Peter Morville’s venn […]
It’s kind of funny how much of the incredible technology we have today mimics old technology. For example, the iOS Compass app looks like a physical compass. The app, an information-age object, is being represented by its mechanical-age form. As technology continues to rapidly evolve, it is interesting to see what retains its mechanical-age representation […]
Design is a loaded word. It means something different depending who you talk to. For example, design in the context of an innovation services firm (like Atomic Object) means something entirely different than design at an ad agency. Unfortunately for many, lack of understanding for what design is and what it can do for products, […]